Freescale Semiconductors needed a high-end two-minute corporate image program for international distribution that would communicate the core mission of Freescale. Agency Godfrey Q & Partners formulated a creative direction that leveraged their existing advertising platform, while giving the company a human touch. All of the character scenes, R & D and clean-room scenes were shot on film over three days, supplemented by some stock footage of international scenes and matched in post-production. Title: Imagination Client: Freescale Semiconductors Agency: Godfrey Q & Partners Director: Kevin White Producer: Michele Dennis DP: Andy Lilien Editor: David Scott Smith