Sybase: Transformation A thirty-second animated commercial that follows a piece of data on a round-trip journey across a vast unwired enterprise, "Transformation" illustrates how Sybase data management technologies help unwire today's enterprises. Agency: Godfrey Q & Partners, Animation: Wild Brain.
		Birkenstock: The Shape of Comfort A generic spot for Birkenstock retailers using real people interviews, the programs helped to define and promote the product branding beyond the common notion of Birkenstocks. The title, "Shape of Comfort" became the Birkenstock tag for several years.
		Sun: iForce Initiative Sun Microsystems needed a business-to-business commercial for their iForce Initiative to be used at conferences and business news broadcast venues.
		Sybase: Mission Critical Sybase needed a thirty second spot to highlight their innovative technology in mission-critical IT environments such as the financial services sector and the telecommunications industry.